WOW IS THIS A POWERFUL AD? Great job OCEANA and thank you January Jones for being the face in this ad campaign to save the sharks.

The following is copied from OCEANA website.

January Jones in the shark pen at Bimini from Oceana on Vimeo.

You should be scared for sharks, too.

Movies such as “Jaws” have forever branded sharks as fearsome predators. This reputation couldn’t be farther from the truth as most sharks are not dangerous to humans at all. In reality, we should be scared for sharks, and not scared of sharks. Sharks have swum the world’s oceans since before the dinosaur era. They inhabit almost every ocean on Earth and are vital to the health of our planet.

Sharks are apex predators, meaning they are at the very top of the marine food web. Unfortunately, sharks are slow growing and have very few offspring, making them extremely vulnerable to overfishing.

Each year, humans kill more than 100 million sharks worldwide. Most sharks are killed for just their fins, which are used to make shark fin soup. Unable to rebound from overfishing, some shark populations have declined by 99 percent.

Learn more about Oceana’s campaign to save sharks.

January Jones is Scared for Sharks from Oceana on Vimeo.